JURA PEAKS is an independent brand with a passion for the Jura mountains at its core. Founder, Charlaine Jannerfeldt, has spent many years wandering these mountains and sharing the outdoors with women and kids through her SHEzone community. JURA PEAKS is a natural progression of her passion for these mountains and her desire to support others to explore them, to share their beauty, as well as the work of those who have been inspired by them.